The Role of the CEO as an Innovation Leader

Introduction

Innovation is central to companies tackling the challenges of the current market, so why is innovation not being as effective as it should be? As a CEO and a leader how are you innovating your company and driving profit from those innovations?

People make innovation work, people cause innovation to fail and it is people that come up with the ideas in the first place. Companies have become too preoccupied with the science of innovation and have forgotten it is people that will make the difference between success and failure.

Whether you are a for-profit, not-for-profit or Government entity, innovation is a critical part of the future development of the business. In the current economic climate, most would view that those who do not innovate will struggle to see the decade out, the key is to do it right.

I want to raise provocative questions and challenge the way you think about business and innovation. This blueprint will enable you to look at the business in a different light and empower you to drive change and achieve success in an environment that is both challenging and volatile.

Innovation

Innovation doesn’t mean an endless money pit of R&D, there are very simple ways to turn innovation into success and sometimes the science of innovation is backwards. More often than not the simplest answer is the key and it seems in most cases you can stem your answers to ‘the people’.

Driving Profit from Innovation

Why do many organisations fail to drive profit from their innovations? It’s possible that the objectives of a company don’t match their innovation correctly and this can detract from profit and growth.

Sometimes the simplest questions have the biggest impacts.

What is a banks fundamental objective?

Tune in to this one for a simplistic way to drive profit from innovation.

Overcoming the Resistance of Change

Most of us are aware that the horse and cart made way for the car but how many of you know that a modest saddlery company from South Australia become apart of one of the largest car manufacturers on the planet today.

This insight can show how embracing a little change can make a huge impact on a company and its direction.

Digital Disruption

The company ‘Uber’, is the largest taxi company in the world to date who doesn’t even own a taxi.

Do you think it came about purely from having a flash website?

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